Apple released the AirPods Max in December 2020 for $550. As you know, these are expensive headphones. I’ve tried them several times, and they’re amazing – the sound is crystal clear, there’s no distortion, and they’re incredibly comfortable.
That said, Apple has done almost perfect work with these headphones, but a lot of people end up ditching the AirPods Max because of the price.
The Cupertino-based company realized they were making a great product (but at an unusual price for the market).
Before Apple released the AirPods Max, no one had ever considered “premium” wireless headphones to cost more than $349, which was the norm. For this reason, Apple has focused on a cheaper version of the AirPods Max: AirPods Max Sport.
Enter AirPods Max Sport
The company wanted to release something similar to the AirPods Max but priced between $349 and $399.
Apple tried to do this by using cheaper materials and removing a few features, but development didn’t go as planned.
The team working on it eventually gave up and offered Beats to continue developing these cheaper AirPods Max, redesigning them, and releasing them under the Beats brand. But after some discussion with a few sources, I can confidently say that Beats has stopped development as well.
Apple and Beats understand that AirPods is a premium brand and that AirPods Max are the most premium wireless headphones at consumer level. The release of some “AirPods Max Sport” would affect the sales of AirPods Max, and it would probably affect the value of “AirPods” as a brand.
However, not all is bad news. I’ve been told by some people related to the matter that Apple plans to start developing the AirPods Max 2 soon, and those sources suggest it could start as early as August. Let me tell you what I know about the AirPods Max 2.
AirPods Max 2
As far as I know, Apple is considering removing the crown used on the current model in favor of a touch control system.
I also know that Apple plans to include its own protocol to replace Bluetooth and address the limitations caused by Bluetooth. This protocol will work the same on the AirPods Pro 2, and I’ve heard that Apple plans to collect data from them for use in AirPods Max 2 development.
Apple also wants to improve battery life and active noise cancellation.
However, the company isn’t worried about drivers because those of the current AirPods Max are exceptional, and using its own protocol will improve the sound considerably.
My sources suggest that the AirPods Max could be ready to ship between the first and second quarters of 2023. However, this could be delayed due to many factors such as supply chain issues or the intentional postponement of the launch by Apple. I’ll let you know if I hear an update on this.
Don’t expect these new headphones to cost less than $550.
Let me know in the comments below if you’re considering buying these new AirPods Max 2. Hope you found this article helpful. As always, I hope you have a fantastic day.
[The information provided in this article has NOT been confirmed by Apple and may be speculation. Provided details may not be factual. Take all rumors, tech or otherwise, with a grain of salt.]